How to Update Branding Images for your Chime Deployment

Customize The Look Of Your Tenant

If you want to update the way Chime looks to your users when they are in a chat session, this guide will show how to update the images used for messages sent in chat sessions and on your Chime tenant’s web interface. If you are looking for how to update the Image for the Chime V5 Teams App we also have this guide on Steps to Customize (Apply Branding) Teams App in Teams Admin


Navigate to Media Library

First thing we will want to do is find where these images are stored.

  • Navigate to Admin, then Media Library (either from the dashboard page, or from the left-side menu Chime Advanced > Media Library)

  • Select the _branding folder from the Media Library menu. In this folder you should see images that are important for branding. In this guide we will cover the most important ones:

    • card-logo.png

    • favicon.ico

    • logo.png

    • tenant-logo.png

Chime Media Library with important branding images

Favicon icon

The favicon icon will be what your Agents, Managers, and Admins see on the Chime web portal as the icon at the top of the page/tab. This can be updated to be more in line with your organizations icon

Tenant Logo

The tenant-logo will display in the top left of the header on each page while on the Chime web portal. Typically this is an org or helpdesk logo image to tie the branding of your Chime tenant over to your organization.

favicon and tenant logo

Card Logo

The card-logo.png image is used primarily on adaptive cards sent by Chime over to the end-user or the Agent during a chat session. Here are all the spots it can show up by default:

Tenant Settings > Chat Commands and Events

  • Install Welcome Message

  • Generic Help Message

  • Greeting Command Message Before a Chat

  • Greeting Command Message During Chat

Pipeline Adaptive Cards

  • Welcome Card Form when user stars a chat

  • FAQ Lookup Results

  • User Feedback Card

  • Pipeline Help Message

  • Pipeline Invalid Command Message

Chat Routing to Agent Cards

  • Guest Initial Waiting Message

  • Still Searching for Agent Message

  • Guest Connected to Agent

  • Agent Connected to Guest

  • Agent Left Chat

  • Guest Left Chat


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